about us

OUR BEGINNINGS

In 1998, Unifiedcomms began life as a start-up with a single office in Malaysia. From our humble beginnings as a VOIP solution provider, we developed into a global mobile telecoms- focused software developer and solution provider. We build software and systems that power value-added-services and optimise the performance of different parts of the mobile network operator’s business.

AND WE GOT RATHER
GOOD AT IT

We go the extra mile to deliver innovative and world-class, yet highly localised solutions—something which our larger competitors couldn’t manage and many of our customers truly appreciated. We reached customers and subscribers far and wide throughout South East Asia, South Asia, the Middle-East and Africa via our own local presence and a network of channel partners. We grew quickly and got listed on the Singapore Exchange (SGX) in 2004.

We even won a bunch of awards along the way: we were recognised as a Singapore SME 500 Company, received the Malaysia Golden Bull Awards for Most Outstanding SME, and was a member of Deloitte Touche Tohmatsu’s “Asia Pacific Technology Fast 500”

THEN CAME
EVOLUTION

Over the years, the world evolved and the markets we operated in changed. Bolt-on systems and platforms to power value-added-services became increasingly more commoditised and driven by novelty value rather than real utility. Once very popular ‘must-have’ value-added-services lost their appeal as quickly as they gained popular acceptance, and each service became increasingly more costly to market and operate. Core network technology providers began to creep into the market to provide their own, very low cost and basic versions of the most popular value-added-services to bundle into their core product offerings.

So we challenged ourselves to answer one simple question - “What can we offer that has widespread and lasting appeal for both our customers and their subscribers, that can help us be a market leader and grow?”

THE ANSWER IS SIMPLE

We all have fundamental rights that can be served or aided by technology. The right to communicate. The right to control how you communicate. The right to feel safe. The right to be yourself. In evolving from a broad-based value-added-services software and system provider to an application service provider, we have honed our focus on utility application services: to conceive, build, implement and operate application services that offer real value to subscriber by enhancing their exercise of these four fundamental rights. However, if as a mobile network operator, you prefer the flexibility of outright owning of our platforms or application services - we’re more than happy to accommodate.

Even though we have a renewed emphasis on utility application services for mobile service subscribers, we continue to be true to our history and can provide localised and customised solutions to meet your needs, should our products not suit.

It is one thing to conceive and build a good application. It is entirely another thing to operate and manage the service through its lifecycle well enough to create a success story.

This is where we have placed equal emphasis in our pursuit of success stories – to ensure that we have capabilities to support the monetisation process for each and every one of our utility application services.

Working with us means that you can rely on our end-to-end service management methodology and resources to deliver the numbers you expect to see from the high-utility application service that has been launched to your subscriber segments.